Stop Losing Money by Turning Away Price Shoppers
"Every call asking for a price is a potential sale. Let's turn those callers into customers."
In this episode off Accelerated HVAC Success, filmed at the Daikin Headquarters in Houston, Texas, host Ben Middleton sits down with Daniel Bezden, founder of the innovative online pricing tool justgivemetheprice.com. Daniel also highlights his collaboration with Mediagistic for Facebook advertising.
"Stop Wasting Money on Dead-End Leads: Get a System That Books Jobs While You Sleep"
What if your marketing could turn website visitors into scheduled appointments without anyone lifting a finger?customers."
Today's consumers have been conditioned by companies like Amazon to expect immediate results.
By implementing instant online quoting, you position your company to be that first responder, capturing customers at the exact moment of highest interest.
Let's be brutally honest: "ballpark pricing" is often just a cheap workaround that creates more problems than it solves:
- It erodes trust before you even meet the customer
- It positions your business as indecisive and unprofessional
- It wastes everyone's time by delaying the real conversation about actual costs
Contrary to popular belief in the HVAC industry, price shopping isn't solely about finding the lowest bid. Research shows that 64% of HVAC customers who request pricing information don't ultimately choose the lowest-priced option. Instead, they select providers who demonstrate value, trustworthiness, and respect for their decision-making process. The traditional approach of withholding pricing information until after an in-home visit carries significant hidden costs that impact your bottom line. Let's examine the numbers:
Ruth King, often called the "Profit & Wealth Guru" for contractors, has decades of experience helping HVAC business owners master their financials, improve cash flow, and grow profitable businesses. As the host of the Contractor Cents podcast, she shares valuable insights on industry trends, financial strategies, and business growth. In this episode, Ruth sits down with lead generation expert Daniel Bezden, founder of Just Give Me The Price, to discuss the challenges contractors face in attracting new customers.
This quick demo shows the complete process—from targeted ads to transparent pricing displays with good-better-best options, and our powerful AI follow-up system that overcomes objections and books appointments. See how our time-sensitive rebate offer motivates customers to schedule quickly, transforming how HVAC companies connect with today's convenience-focused consumers.
In this game-changing presentation, you'll discover how implementing an online pricing tool for your HVAC business can revolutionize your sales process. By giving customers what they truly want upfront—the price—you'll not only reduce your cost per lead and increase closing rates, but you'll also create a more efficient sales funnel that respects both your time and your customers' needs.
For some historical background, Daniel Bezden reveals how his innovative online pricing tool is transforming the way HVAC contractors generate and close leads. Drawing from his impressive sales record and extensive marketing background, Daniel demonstrates a revolutionary system that provides instant online quotes to prospects while educating them through influential content. Get the full picture by watching this video.
In this episode of I share how justgivemetheprice.com helps HVAC contractors close more deals by embracing transparency and technology. We discuss industry challenges, my YouTube channel Daniel Discovers Comfort, and my work with Mediagistic on personalized Facebook ads. If you’re in HVAC and want to streamline sales, don’t miss this conversation!
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